How to Use Coupons Effectively When Shopping
May 21, 2025

1. Plan Ahead

  • Make a shopping list: Know what you need before you look for coupons to avoid buying unnecessary items.

  • Match coupons to sales: The best savings come when you use coupons on items that are already on sale.


2. Find Coupons from Multiple Sources

  • Newspapers & flyers: Sunday newspapers often have coupon inserts.

  • Store apps/websites: Many retailers offer digital coupons.

  • Coupon websites: Use sites like RetailMeNot, Coupons.com, and Honey for codes and printable coupons.

  • Manufacturer websites: Visit brand websites for exclusive offers.

  • Loyalty programs: Sign up for rewards programs that send personalized coupons.


3. Stack Coupons (When Allowed)

  • Store + manufacturer coupon: Use one of each on a single item.

  • Digital + paper coupons: Some stores allow combining them.

  • Cashback apps: Use with coupons for extra savings (e.g., Ibotta, Rakuten, Fetch).


4. Understand Store Policies

  • Coupon limits: Know how many coupons you can use per transaction.

  • Expiration dates: Don’t wait too long and miss the savings.

  • Price-matching: Some stores allow coupons on price-matched items.


5. Stay Organized

  • Use a coupon organizer: Sort by category, store, or expiration date.

  • Digital coupon apps: Save time with apps that auto-apply coupons or notify you when they match your list.


6. Be Strategic

  • Buy in bulk (wisely): Use coupons to stock up on non-perishable items.

  • Try generic brands: Compare prices even after coupon discounts.

  • Avoid impulse buys: A coupon doesn’t mean you need the item.


7. Evaluate the Real Value

  • Unit price: Check price per unit to see if the deal is actually worth it.

  • After-coupon price: Sometimes a “deal” isn’t cheaper than another brand or store.